500 billion disposable cups annually end up in landfills due to plastic laminate used as a sealant, making them hard to recycle. The recyclable Good Cup by Choose Planet A is a revolutionary solution to the global plastic problem. The cup is made from Agri Wastepaper thanks to the collaboration with EnvoPAP, resulting in a 28-38% reduction in carbon footprint. Crafted from 100% paper, it ensures reusability up to 7 times and is easily compostable. Have you tried it yet?
The Good Cup is the latest innovation in the industry that directly tackles the global plastic crisis head-on. This fully patented design is set to completely revolutionize the manufacturing, consumption, and recycling of single-use paper cups. THE GOOD CUP is a cup with a unique design. It has a lid that is integrated into the structure of the cup that can fold and lock into place.
Choose Planet A’s Good Cup is assembled using a water-based coating known as aqueous, which guarantees it is both leakage resistant and can be recycled up to seven times, while also being biodegradable. Moreover, this cup features a convenient foldable paper lid, eliminating the necessity for a plastic cover. Cyril Drouet, Co-Founder and managing director of Choose Planet A, said, “If you throw it in the water or the forest, it will biodegrade and disappear.”
About the Good Cup – the Eco-friendly Paper Cups
THE GOOD CUP has a wide range of impacts as:
- Helps the environment by reducing plastic waste, one lid at a time.
- It saves money during production
- Raises brand awareness
- It is durable enough to hold cold and hot beverages or food.
- It can be easily folded, assembled, and locked
- It is spill-proof with its secure lid locking design.
- It has an integrated sipping hole
- It aligns easily and comfortably with the mouth shape.
- It is made from 100% paper with an aqueous coating and no plastic is involved.
- It is completely recyclable and can be composted at home
- It is a cost-effective alternative.
With so many features and impacts on people, industries, and our planet, this cup is certainly the most influential invention of 2023.
Have you heard about these 20+ Eco-Friendly Inventions for the Future That Could Save the Planet?
About the company – processes and materials
Their purpose is to help businesses in the food and beverage industry meet sustainability goals, enhance consumer satisfaction, build brand loyalty, and save costs by providing them with innovative packaging solutions.
The Good Cup is made from Agri Wastepaper, and it is in collaboration with EnvoPAP. They produce eco-friendly paper made from sugarcane waste instead of wood. This sustainable production method has a smaller environmental impact compared to traditional packaging.
- Its raw materials are drawn from the discarded agricultural fibers that are easily available in abundance.
- With its non-plastic mission, the Good Cup has successfully reduced its carbon mission footprint by around 28% to 38%.
- They are saving more than 1 million trees by using discarded material instead of cutting down trees to make paper.
Dedicated to Sustainability
The company is fully dedicated to the well-being of the planet, surpassing the 2030 United Nations Sustainable Goals.
- #6 Clean water and sanitation
- #9 Industry, innovation, and infrastructure
- #11 Sustainable cities and communities
- #12 Responsible consumption and production
- #13 Climate action
- #17 Partnerships for the goals
This clearly shows recyclable Good Cup by Choose Planet A is trying its best to reduce overall impact on environment.
About the founder
Cyril Drouet is the founder of ADDLESS design studio and co-founder of Choose Planet A (The Good Cup™) and ADDLESS packaging solutions. He is an experienced creative director with over 20 years of international experience in design and innovation for global packaging companies. His goal is to lead the next sustainable packaging revolution by creating new codes, developing new materials/processes, and implementing the latest technology with brands and manufacturers.
Source: The Good Cup
